Over the last five years, I’ve noticed certain text messaging mistakes that are consistently made by organizations. It doesn’t matter if they’ve been running their mobile programs for several years or just launched one. Many of these groups aren’t instructed […]
Note: This blog post ONLY applies to broadcast SMS or Application-to-Person text messaging. It does not apply to peer-to-peer or one-on-one SMS. I’ve lost track of the number of times I’ve had to tell someone that sending broadcast text messages […]
When the 2016 Election results came in an era of resistance was ushered in. This era has been accompanied by marches and rallies every other weekend to fight for our communities, friends, and families. Events like the first Women’s March […]
Campaigns are continually looking for new ways to engage supporters and reach voters. In 2015, mobile data tracking firm Infomate’s International Smartphone Mobility Report found that the average American spends 26 minutes a day texting as opposed to six minutes […]
Mobile Fundraising Everyone seems to be talking about text messaging these days! With 95% of Americans owning a mobile phone, more of us are “meeting people where they are” by using mobile (SMS) as a vital component of an organization […]
Peer-to-peer mobile is the new kid on the mobile messaging block. But for many nonprofits, using any type of mobile (SMS) as a communications channel is still very new. Nonprofits and campaigns who are just beginning to start mobile programs […]