How Can I Improve My Text Messaging Deliverability?
I’m constantly asked questions in my trainings about broadcast and peer-to-peer mobile messaging deliverability. So with the help of Twilio,
2020 Nonprofit Mobile Benchmarks
Today M+R released its 2020 Nonprofit Benchmarks. This is the third year that they have included substantial benchmarks on mobile
VIDEO: Take 5 for Digital Organizing
Take 5 for Digital Organizing: Sandi Fox from Tectonica Studios. This September, I had the opportunity to chat with Ned Howey at Tectonica
Nonprofit Mobile Benchmarks 2019
Every year M+R Strategies releases its Nonprofit Benchmarks Study and for the first time they’ve included text messaging and patch-through
5 Text Messaging Mistakes to Avoid
Over the last five years, I’ve noticed certain text messaging mistakes that are consistently made by organizations. It doesn’t matter
Warning: Don’t Send Broadcast SMS from a Long code.
Note: This blog post ONLY applies to broadcast SMS or Application-to-Person text messaging. It does not apply to peer-to-peer or
How to Integrate Mobile (SMS) into Your Events
When the 2016 Election results came in an era of resistance was ushered in. This era has been accompanied by
Mobile-ize Your Political Campaign
Campaigns are continually looking for new ways to engage supporters and reach voters. In 2015, mobile data tracking firm Infomate’s
Mobile Fundraising
Mobile Fundraising Everyone seems to be talking about text messaging these days! With 95% of Americans owning a mobile phone,
3 Best Ways to Use Peer-to-Peer Texting
Peer-to-peer mobile is the new kid on the mobile messaging block. But for many nonprofits, using any type of mobile