Texting Archives - Smart As A Fox

September 28, 2021October 1, 2021Mobile

What you need to know for the 10DLC Deadline on Oct. 1

*** UPDATE on 10/1/21 *** Due to pressure placed on TMobile by non-profits and political organizations ahead of the 2021 election, they have postponed the Oct. 1 deadline for both the $50 fee per campaign and filtering or blocking of non-registered traffic. There is no new deadline at this time. Despite this, it is still […]

June 8, 2021Digital Strategy, Mobile

2021 Nonprofit Mobile Benchmarks Report

This Spring, M+R released its 2021 Nonprofit Benchmarks. This is the fourth year that they have included substantial benchmarks on mobile messaging and texting (SMS/MMS). While they still donâ€™t offer direct comparisons between broadcast (warm) and peer-to-peer (cold) texting, they do include a section with a few peer-to-peer benchmarks. Overall it is incredibly helpful data […]

July 20, 2020July 28, 2020Digital Strategy, Mobile

Mobile Carriers Shutdown Trump SMS Program

Yes, the Trump Campaign has officially been blocked from texting via their peer-to-peer SMS program. Many of us in the digital organizing space have known for a while that the Trump Campaign and the RNC are bad actors within the text messaging space. When I lead mobile trainings I talk a lot about how bad […]